I Love Food

I Love Food joined a vibrant new brand family, which called for a new website. Walter & Wild is a Kiwi FMCG company; they love plucky, genuine food businesses who are crafting great products. We’re in excellent company, sitting alongside brands like Aunt Betty’s, Hubbards and Hansells. With Walter & Wild, we can expand our mission to provide more homes with wholesome, delicious food!

Our site design would unify these brands online with a website reflective of their refreshed brand identity.

We also ensured that the site was complete with the full catalogue of products available and a handy way of finding the product stockists and distributors.

Our Solution

We built a playful, vibrant and exciting website that captured the homemade, kiwi ingenuity which the brand grew from. Coupled with an intuitive Content Management System (WordPress), the staff are empowered to easily make their own changes when they update new products on the catalogue and share news and events. We augmented the core functionality of WordPress with unique branding, including a customised testimonial page that feels authentic and down-to-earth.

We also ensured the site would be an easy-to-navigate informational resource for consumers. There is a wide range of products to showcase and educate buyers about, and we enjoyed the challenge of giving every product its own spotlight while uniting them under a cohesive brand.

We completed the entire web project with a rapid turnaround so that I Love Food could immediately adapt to the post-covid market environment while equipping them long-term with an easy-to-use, bespoke website.